Jon's Note: April

Each quarter, Finalsite Founder and CEO Jon Moser shares updates about the latest at Finalsite. This month's note covers two new Finalsite products — Apply and Composer …

Posted by mia.major in Product News on Thursday April 16
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How to Build an All-Star Athletics Page

For many independent schools, Athletics pages aren’t necessarily a top entry point from search. Coming in behind homepage, tuition, employment, news and logins in …

Posted by mia.major in Best Practices, Athletics on Wednesday April 15 at 07:30AM
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The Qualities of Viral Content: Canterbury School Pi Day Video Case Study

It’s not everyday that a new faculty member jumps on a desk during math class and starts singing a rendition of American Pie in honor of Pi Day completely in key.

Posted by mia.major in Success Stories, Social Media on Monday April 13
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Surviving Mobilegeddon: What You Really Need to Know

It’s been called the mobilepocalyse, SEO-pocolypse, mopocalypse, and most commonly, mobilegeddon. But let’s call it what it is: it’s yet another Google …

Posted by mia.major in Search Engine Secrets, Data Trends on Friday April 10 at 08:09AM
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5 Email Newsletter Strategies You’ll Want to Start Using Today

I have a confession to make: poor email engagement is my biggest fear. (Well, my second biggest fear next to heights.) I actually sweat when I hit send. For me, there’s …

Posted by mia.major in Best in Class, Marketing / Comm on Wednesday April 8 at 11:24AM
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Getting Your School on the Technology Bandwagon

Winning the budget approval for an LMS or responsive website is only half the battle. Successfully getting your entire school to think and act digitally is the other half.

Posted by mia.major in Online Learning on Monday April 6 at 01:37PM
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10 Reasons Your Homepage Isn't Getting Conversions

A homepage that doesn’t convert is marketer’s worst nightmare. It not only affects your department, but it also enrollment, your annual fund, and other …

Posted by mia.major in Best Practices, Marketing / Comm on Thursday April 2
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3 Lessons Learned from The Hun School of Princeton’s Magic 8 Campaign

What do a magic 8 ball, 1,800 views (and counting) and The Hun School of Princeton have in common? 

They’re all pieces of their most successful admission …

Posted by mia.major in Success Stories, Admissions on Wednesday April 1 at 11:14AM
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Four Steps to a Complete Website Content Overhaul

We wish evaluating website content was as easy as flipping a coin. Heads we keep the content. Tails we delete it.

And while it isn't easy, it is absolutely necessary. To help…

Posted by mia.major in Marketing / Comm on Monday March 30 at 01:52PM
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Is an Online Admissions Workflow the Right Choice for My School?

Every day you have hundreds of decisions to make, from how many shots of espresso you'll need to make it through your Friday, to which students' files you'll review.

One …

Posted by mia.major in Admissions on Friday March 27
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