the Finalsite Blog

Do Your Lower Level Site Pages Send Prospects Running?

Imagine you’re looking to purchase a house. As you drive through a neighborhood, you stumble upon one that catches your eye. It has French doors, beautiful brick, large …

Posted by mia.major in Search Engine Secrets, Best Practices on Wednesday January 28 at 11:03AM
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Best Practices: Measuring the Success of Your New Website

Six months, hundreds of emails and messages, and at least a dozen all-nighters have led to this moment: you’re finally ready to hit “Publish” on your school&…

Posted by mia.major in Best Practices on Monday January 26 at 10:54AM
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Is an LMS the Solution to Your Academic Headaches?

Snow days, printing and copying, budgets, “forgotten” and “misplaced” assignments, more printing and copying — they’re putting a cramp in …

Posted by mia.major in Best Practices, Online Learning on Friday January 23 at 12:23PM
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Digital Crisis Communications for Schools

Today, the word “crisis” connotes numerous situations: a PR scandal, cyber hacking, a natural disaster, and even an on-campus security threat.

And, as technology …

Posted by mia.major in Best Practices, Marketing / Comm on Thursday January 22 at 02:45PM
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Social Media Trends School Marketers Can’t Ignore in 2015

You have limited time and resources, but you know that using social media is absolutely essential to your success in 2015 and beyond. So, you need to craft a social media …

Posted by mia.major in Best Practices, Social Media on Monday January 19 at 12:36PM
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Easy (And Free!) Ways to Incorporate Video into Your Marketing and Communications Strategy

If you always do what you’ve always done then you’ll always get what you’ve always gotten.

Those are words to live by — whether you’re an …

Posted by mia.major in Best Practices, Marketing / Comm on Friday January 16 at 12:15PM
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The 4 Tools You Need for a Smarter Admissions Office

More time. More staff. Bigger budget. Less travel. And maybe a few less paper cuts.

Sound a little bit like your wish list? You deserve it. After all, you’re bringing …

Posted by mia.major in Product News, Best Practices, Admissions on Wednesday January 14
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Make Your School’s Story a Bestseller

2014 was the year of responsive. With a focus on the mobile user, we worked with schools to launch websites that provided an engaging website experience from desktops, …

Posted by mia.major in Best Practices on Monday January 12 at 02:49PM
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Website Resolutions: Staying on Track in 2015

An article published last month exposed that gyms charging a minimal amount for their membership — such as $10 per month — are making millions because they are …

Posted by mia.major in Best Practices on Wednesday January 7 at 08:13AM
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Website Planning 101: Marketing Vs. Communications

Your website needs to have a purpose. It is the cornerstone of the structure, design and content. Think of your website’s purpose as a roadmap. Without it, you and your …

Posted by mia.major in Best Practices on Monday January 5 at 11:07AM
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