The Finalsite Blog
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- General Best Practices
- Independent Schools
- International Schools
- Public School District
Andrew Martin
Learn from an award-winning designer what's next in school web design and how to bring your website up-to-snuff in the new year.
- Web Design
Mia Major
Looking for some quick and easy marketing projects that offer big ROI? Check out these 9 great marketing project ideas.
- General Best Practices
- Independent Schools
- Podcast
Andrew Martin
Host Tim McDonough talks with Romayne Levee from Mission Minded about the advantages of creating a compelling school strategic plan and discover their shared interest in 70s rock.
- Branding
- Marketing/Communications
- General Best Practices
Mia Major
Learn how to transform your school’s emails, news, blogs, and social posts with these tactical tips from Content Marketing Manager Mia Major. Relevant, fresh, fun, personalized—anything but "boring."
- Content Marketing
- Marketing/Communications
- International Schools
Debbie Eisenach
The International School of Beijing (ISB) recently launched a best-in-class website that engages current families and prospects alike. Learn more about the strategy behind this brilliant redesign with some thoughts from ISB Communications and Marketing Director Joanna Cole!
- Success Stories
- Web Design
- General Best Practices
Mia Major
Looking for content ideas to start your school's blog? These are five non-fail content writing prompts that work.
- Best Practices
- Content Marketing
- Marketing/Communications
- General Best Practices
Mia Major
Improve your school's social media presence and engagement by avoiding these 12 mistakes.
- Marketing/Communications
- Social Media
- General Best Practices
Keisha Croxton
Whether your redesign is five years old or fifteen, you’ll need the following five things ready before you head into the redesign process.
- Best Practices
- Web Design
- Website Redesign
- General Best Practices
Andrew Martin
We've gathered six tips to help you create mobile-friendly emails that are proven to increase open and click-through rates
- Best Practices
- Email Marketing
- Marketing/Communications
- General Best Practices
- Higher Education
- Independent Schools
- International Schools
- Public School District
Leah Mangold
Do you worry that your school's website looks boring? Check out these school website design examples that take unique and innovative to the next level!
- Inspiration
- Web Design
- Website Redesign
- General Best Practices
Mia Major
Take 30 minutes and put together an email message that says "thanks!" before Thanksgiving.
- Email Marketing
- General Best Practices
Keisha Croxton
Do you manage your school's website? Brush up on these must-know web design terms.
- Web Design
- General Best Practices
Mia Major
High school parents make up much of your prospective or current audiences. Here are five tips to keep them engaged with your communications.
- Email Marketing
- Marketing/Communications
- Social Media
- International Schools
Debbie Eisenach
Learn how International School Basel (ISB) modernized its school website with a Finalsite redesign.
- Website Redesign
- General Best Practices
- Independent Schools
- Public School District
Angelo Otterbein
Check out this selection of recent custom and theme website launches from October for inspiration for your next redesign or website launch.
- Web Design
- Website Redesign
- General Best Practices
Mia Major
When your school’s inquiries are down, it’s time to evaluate the root of the problem and make a game plan to fix it. Here’s how!
- Admissions
- Inbound Marketing
- Marketing/Communications
- SEO/PPC
- Social Media
- General Best Practices
Keisha Croxton
Interested in building social media campaigns to boost open house attendance and applications? We've outlined five social media best practices to get you started.
- Admissions
- Best Practices
- Marketing/Communications
- Social Media
- General Best Practices
- Podcast
Andrew Martin
Host Tim McDonough talks with Eric Sheninger from the International Center for Leadership in Education (ICLE) about digital leadership, school branding, and being creepy on social media.
- Branding
- FinalsiteFM
- Social Media
- General Best Practices
Mia Major
Got writer’s block? Here are some tips to constantly create content for your website to keep your community engaged.
- Content Marketing
- Marketing/Communications
- General Best Practices
- Podcast
Andrew Martin
Host Tim McDonough talks with Aaron Teffeteller from Webb School about the importance of website analytics and how Webb found success telling their school's unique story online.
- FinalsiteFM
- Marketing/Communications
- Website Redesign
- Independent Schools
Rob DiMartino
As a school professional, you have limited time. It’s time to audit your current processes and focus on what matters most.
- Content Marketing
- Marketing/Communications
- General Best Practices
Mia Major
Are you not getting the desired ROI out of your school’s search ads? You might be guilty of this one big mistake.
- Best Practices
- Inbound Marketing
- Marketing/Communications
- SEO/PPC
- General Best Practices
Mia Major
Looking to improve your school’s Facebook engagement? Facebook Groups might be the perfect solution.
- Marketing/Communications
- Social Media
- General Best Practices
Leah Mangold
Apply Marie Kondo's famous organizing method to your school website with these tactical tips.
- Web Design
- Website Redesign
- General Best Practices
- Product Best Practices
Andrew Martin
Schools face the increasingly difficult challenge of boosting engagement and enrollment year-to-year. Here’s five ways a mobile app can help.
- Admissions
- Marketing/Communications
- Product

- General Best Practices
- Higher Education
- Independent Schools
- International Schools
- Public School District
Kate Persons
Most of your prospective donors don't actually see those happening every single day like you do. Let them see it, feel it, be part of it. On every page of your Giving section.
- Landing Pages
- Web Design
- General Best Practices
- Independent Schools
- Public School District
Angelo Otterbein
Is a new website or redesign top-of-mind for your school or district? Check out this selection of recent custom and theme website launches for inspiration.
- Web Design
- Website Redesign
- General Best Practices
Mia Major
Is your school trying to engage Gen Z? You’ll want to follow these four proven strategies for your website, email, and social media.
- Best Practices
- Marketing/Communications
- Social Media
- Public School District
Leah Mangold
Learn valuable tips for sprucing up your school district website's header and footer from these eight districts!
- Inspiration
- Web Design
- General Best Practices
- Independent Schools
Mia Major
If your website has high bounce rates, your content might not be compelling enough. Try swapping out these 10 words for something more original!
- Content Marketing
- General Best Practices
- Independent Schools
Hadley Rosen
Personas are the foundation of your school’s inbound marketing strategy. Learn how to craft personas to improve your website's performance and email open rate.
- Admissions
- Advancement
- Inbound Marketing
- Inspiration
- Marketing/Communications
- General Best Practices
- Product Best Practices
Andrew Martin
Looking for creative and unique ways to collect constituent information? Learn how Conserve School and three awards runners-up built their exceptional online forms.
- Awards
- Best Practices
- Double Diamond Awards
- Inspiration
- Product
- General Best Practices
- Independent Schools
Mia Major
Thank you pages are a critical component of your inbound marketing strategy — but are you using them?
- Inbound Marketing
- Landing Pages
- General Best Practices
- Product Best Practices
Andrew Martin
Need every bit of help to save time during your busy work week? Free your schedule with award-winning tips from Stone Ridge School and three awards runners-up.
- Awards
- Double Diamond Awards
- Email Marketing
- Inspiration
- Marketing/Communications
- Product
- General Best Practices
- Independent Schools
- Public School District
Mia Major
Are you writing awesome news stories but not seeing awesome engagement? Try these six simple changes!
- Best Practices
- Marketing/Communications
- International Schools
Debbie Eisenach
The King’s Academy in Jordan recently redesigned their website. Read more about their experience with Finalsite in this case study!
- Inspiration
- International Schools
- Web Design
- General Best Practices
- Product Best Practices
Andrew Martin
Looking to make the most of your community portals? Follow these award-winning best practices from Spring Lake Park Schools and three awards runners-up.
- Awards
- Double Diamond Awards
- Inspiration
- Product
- Charter Schools
- Company Updates
- Higher Education
- Independent Schools
- International Schools
- Public School District
Angelo Otterbein
Is your school or district considering a new website? Get inspired by 50+ new, custom websites that launched in July and August.
- Web Design
- Website Redesign
- Public School District
Leah Mangold
The key to creating a great district website design is to have an understanding of your website’s entire audience. (Hint: it’s more than just students and their parents!)
- Web Design
- Independent Schools
Red Abbott
Remarketing ads provide schools an affordable solution to stay top-of-mind to website visitors.
- Inbound Marketing
- Marketing/Communications
- SEO/PPC
- Independent Schools
- International Schools
Andrew Martin
Content offers are at the center of your school’s inbound marketing strategy. Learn how to create an award-winning one like St. Benedict's Prep and other schools.
- Double Diamond Awards
- Inbound Marketing
- Marketing/Communications
- Public School District
Leah Mangold
Wayzata Public Schools trimmed its website down by 16,000 pages! Learn how you can simplify yours, too!
- Marketing/Communications
- Website Redesign
- Charter Schools
- Independent Schools
- International Schools
Mia Major
Need to drive more traffic to your school's open houses this fall? Try these 10 proven strategies.
- Admissions
- Marketing/Communications
- General Best Practices
- Product Best Practices
Andrew Martin
Looking to make the most of our Resources module? Learn Resources best practices from The Hill School and three 2019 Double Diamond Awards runners-up.
- Awards
- Best Practices
- Double Diamond Awards
- Inspiration
- Marketing/Communications
- Product
- Independent Schools
- International Schools
Debbie Eisenach
Technology has exploded these past ten years. So what will the next decade bring? Here are four marketing predictions for schools this coming decade.
- Marketing/Communications
- Independent Schools
- Public School District
Anthony Mitchell
Are your home-to-school communications the best they can be? Prepare your communications strategy for the new school year with these five tips.
- Marketing/Communications
- Independent Schools
Hadley Rosen
Focus groups are essential to market research and allow schools the opportunity to speak to the types of people they want to learn more about. From discovering how families learn about your school to the pains they’re experiencing, hosting a school focus group is an invaluable exercise.
- Marketing/Communications
- General Best Practices
- Product Best Practices
Andrew Martin
Looking to make the most of your theme web design? Learn best practices to design exceptional Theme websites from Heritage Christian School and three Double Diamond Awards runners-up.
- Awards
- Best Practices
- Double Diamond Awards
- Inspiration
- Marketing/Communications
- Web Design
- General Best Practices
- Software Updates & Tips
Andrew Martin
Latin School of Chicago and three Messages Double Diamond Awards runners-up share email marketing tips from the first-ever Double Diamond Awards.
- Awards
- Double Diamond Awards
- Email Marketing
- Inspiration
- Marketing/Communications
- Product
- General Best Practices
- Independent Schools
- International Schools
Keisha Croxton
Sticky menus, sticky calls-to-action, sticky search... when it comes to navigation design for your website, getting stuck is a good thing! See how other schools use sticky navigation to engage site visitors and meet their goals.
- Web Design
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