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A scalable software platform for all budgets.

Recruit students, help parents stay connected, and empower your staff to easily update content with premium communications products and tools.

Award-winning designers bringing your school to life online.

Schools love how Finalsite finds what makes them unique and translates that into an authentic digital experience.

School marketing experts at your service.

Schools turn to Finalsite's consultants for their decades of experience developing and executing a digital marketing strategy.

Improve School-to-Home Communications with Password-protected Portals.

Portals provide a safe and secure place for your community to access information that's just for them on every device.

Sarah Gordon, Assistant Director of Communications
Choate Rosemary Hall

A best-of-breed approach to give you the "all in one" solution you need.

We focus on the critical function of marketing and communication, while leveraging relationships and integrations with 70+ partners to provide a more seamless experience between the school and your constituents.

A team of 200, Finalsite has been serving schools worldwide for 20 years.

Our business has been for and about schools since the beginning, which is why 95% of clients stay with us year over year.

Save Time and Enhance Data Integrity

Our secure integrations with popular SIS providers mean you can replace timely manual data uploads with our automatic transfers for a seamless solution.

Sarah Gordon, Assistant Director of Communications
Choate Rosemary Hall
close up of hands illuminated by a laptop screen typing

Search Engine Optimization Services for Schools

Get found in the searches that matter.

Optimize Your School's Website for Search

Because 90% of all online experiences begin in search, we want to help you secure the search visibility you need. Finalsite's search engine optimization campaigns aim to land your school's website a page 1 presence in the searches that matter most to you!

macbook with woman wearing watch

Search Engine Optimization (SEO)

How many of your website's new visitors come from search engines? For some schools the number is over 80%!

Do you know your number? Let's take a look. We are search engine experts who keep up with the evolving nature of how school sites succeed; we strive to help you establish and maintain a Page 1 presence for searches that matter. 

At the outset, we make sure our SEO work for you is tailored to your goals, and then we do the heavy lifting to move the site up in the rankings for the most valuable searches.

MEET WITH AN SEO CONSULTANT

SEO BY THE NUMBERS

23%

Increase in organic traffic

After an SEO project for an international School in Asia

Top 3

Rankings in Search

A Massachusetts boarding school obtained Top 3 rankings on Google for 25 of its targeted SEO terms.

12

Observable Changes

Made to Google's algorithm each year. We keep up so you don't have to!

50-60%

Of School Website Traffic

Comes from search engines like Google.

screenshot of google reviews of Finalsite Academy

Online Review Management

What your current and former families have to say about your school matters, and can even impact your performance in search.

Our company's goal is to ensure your school always puts its best foot forward, on every platform, always — and online reviews are becoming a huge piece of that. More than two-thirds of the population relies on online reviews to make decisions, and choosing a school or district is no exception.

MEET WITH A CONSULTANT

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You Can't Put a Price Tag on Success...But We Know You're Wondering About Cost.

Like every consulting engagement, pricing will depend on the scope and scale of the work.

Our one-time projects start at $7,000 and cover the initial discovery and the execution of a tailored list of critical action items. Many clients then transition into an ongoing project with an annual fee that enables us to protect your gains and adapt to the ever-changing world of search success.

REQUEST CUSTOM QUOTE

Helpful Blogs about SEO

Why SEO Matters to Your District Brand: Put Your Best Foot Forward
Mia Major

Around 50-60% of our clients' traffic comes from search engines, with 80-90% of that search traffic coming from Google. Because search traffic makes up a large portion of overall website traffic, it is essential that your district understands how search works, and more importantly, how current and potential families are using search to learn more about your district.

Read More about Why SEO Matters to Your District Brand: Put Your Best Foot Forward

Upcoming Search Engine Marketing Webinars

Free Whitepaper: Beginner's Search Engine Optimization Worksheet

Get a head start on your search engine performance by following this simple step-by-step guide to SEO success!