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School Marketing Day | April 23, 2020

Join Us for A Full Day of Digital Marketing Strategies for Schools

As we navigate these uncharted waters together, one thing is for certain: parents care deeply about their children's education. And that means that how you communicate your school's value—and how your school is perceived—matter more than ever before.

Finalsite's School Marketing Day is a FREE virtual day of sessions, inspiration, and hands-on learning to give you concrete strategies and new ideas to tackle your school's digital marketing and communications efforts with confidence.


Why Attend School Marketing Day?

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Learn the best digital marketing strategies for schools.

We're pulling together a group thought-leaders and subject matter experts to provide you with tips, strategies, and inspiration for your school's digital marketing.

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Get hands-on, the social distancing way.

Sessions for School Marketing Day will come with corresponding worksheets and resources for you to develop your digital marketing strategy in real time!

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Feel inspired, motivated, and ready for what comes next.

We know that you and your community are being challenged every day. As you look ahead, we want you to feel ready and equipped to make sure your school's online presence is where it needs to be.

School Marketing Day Agenda

COVID-19 has changed everything. So, we carefully crafted School Marketing Day's agenda to provide you with fresh ideas, inspiration and strategies for every stage of the inbound marketing funnel: attract; recruit and convert; and retain and delight. With two tracks, there are more than 15 sessions to choose from, we'll be sharing hundreds of effective strategies and new ideas to make your marketing strategy better than ever! (And don't worry, they're all being recorded.)

School Marketing Day Details

Time: The day will run from 9:00AM-4:00PM EDT. There will be closing remarks and giveaways from 4:00-4:15PM. At 4:15PM, you'll be invited to join a virtual happy hour to ask questions and network with other attendees!


Cost: Registration for this full-day event is free.


Who Should Attend: This event is open to all school professionals around the globe working in marketing, communications, admissions, and development. You do not need to be a Finalsite client to attend.


Recording and Resources: School Marketing Day will be recorded in its entirety. Registrants will be provided access to all recordings and resources by Monday, April 27.

School Marketing Day is Sponsored by:

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School Marketing Day may be over, but you can still download the resources! Access the resources by filling out the form below.

School Marketing Day Presenters

We've pulled together a group of inspiring, knowledgeable experts to help you fill and fuel your funnel in light of COVID-19 obstacles.

Jon Moser

Jon Moser
Founder & CEO, Finalsite

emily cretella

Emily Cretella
Owner, Cursive Content

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Romayne Levee
Director of Education Strategy, Mission Minded

Hans Mundahl headshot

Hans Mundahl
Director of Professional Development, EMA

brendan schneider headshot

Brendan Schneider
Director of Advancement, Sewickley Academy

jake sturgis headshot

Jake Sturgis, APR
Founder & CEO, Captivate Media & Consulting

Jennie Winton headshot

Jennie Winton
Founding Partner, Mission Minded

red abbott

Red Abbott
Manager of Consulting Services

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Mia Charette (Major)
Director of Demand Generation

darrian mcclellan

Darrian Collevechio
Social Media Consultant

Rob DiMartino

Rob DiMartino
Chief Evangelist

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Kristen Doverspike
Inbound Marketing Manager

risa engel

Risa Engel
Chief Marketing Officer

julianne hamilton headshot

Julianne Hamilton
Design Manager

Ryan Nolan

Ryan Nolan
Client Success Manager

angelo otterbein headshot

Angelo Otterbein
Chief Innovation Officer

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Sam Spain
Client Success Manager

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Tracy Tigchelaar
Lead Finalsite Advantage Consultant


Together, we'll make the comeback be bigger than the setback.