
Creating an Irresistible Content Offer for Your School
A Blueprint for Engaging Prospective Families

Before you can share how your school is the perfect match, prospective families
first need to find your school & discover everything it offers.

And that’s where a high-quality, personalized piece of content will help you. Content that speaks directly to the interests, needs, and questions of parents helps:
- Set your school apart from the one down the street
- Get more potential families & students interested in your school
- Reach parents who are exploring their options
Broken down into 5 easy steps, learn how to identify, create, and promote a series of “lead magnets” designed to capture the attention of new families and introduce them to the experience only you can offer!