Marketing Your Strategic Plan (In a Small Shop)

  • On-Demand Webinar

Princeton Academy's Joanna Dugan to learn how to turn your strategic plan into humanizing content marketing.

Every school has a strategic plan — how can you use it as part of your marketing collateral? In this webinar, Joanna Dugan of Princeton Academy shares how she's taken to marketing mediums like Facebook to promote their strategic plan, humanize their head of school, and engage the community in new ways.

Joanna also discusses how she helped build the school's marketing strategy — from no dedicated marketing team only a few years ago to an award-winning website, a social media strategy jam-packed with awesome content like carpool karaoke, and strategic communications in place for current and prospective families, all based on the Finalsite platform.

Joanna is joined by Senior Client Success Manager Kate Persons in this fun and informative Q&A style webinar.

To watch this webinar on demand, please fill out the form on the right.

  • Marketing/Communications