Crafting Personas: Content Worksheet

  • Guide

Looking for a simple way to get started with personas? This worksheet is perfect for school marketers of all skill levels.

Using the Crafting Personas Worksheet, you'll be prompted to think about how your target audience breaks down into segments and personas, and then develop content based on their motivators, obstacles, where they spend their time and the questions they ask.

  • Admissions
  • Inbound Marketing
  • Marketing/Communications