School Admissions Strategy
Best practices for increasing website traffic, inquiries, applicants and enrollment.
Fill Your Funnel with Finalsite
How do you get most prospective families to your website or inquiry page? How do you get more prospective students to actually fill out that form? What can you do to fill your funnel? We have the answers to your biggest admission strategy questions in our free resources.
Looking for New Tools and Guidance for Filling Your Funnel? Look No Further.
Inbound Marketing Tools
Finalsite's new inbound marketing tools will help you personalize and automate the admissions funnel.
Automated Admissions Software
Finalsite's integration with Ravenna Solutions simplifies and streamlines the admissions process.
Experienced Admissions Consultants
Work with one of our Finalsite Advantage consultants to craft an admissions strategy that helps you meet your goals.
Award-Winning Design
Looking to stand out from your competition? Enlist our design team — the most decorated and experienced in the industry.
From The Finalsite Blog
Dive into our library of blog posts of examples, strategies, tips and inspiration to help you improve your school's website.
![hudson montessori content offer]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1541424643/finalsite/aj6pcxqm36l1b8wdnrqf/content-offer-header.png","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1541424643/finalsite/aj6pcxqm36l1b8wdnrqf/content-offer-header.png","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1541424643/finalsite/aj6pcxqm36l1b8wdnrqf/content-offer-header.png","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1541424643/finalsite/aj6pcxqm36l1b8wdnrqf/content-offer-header.png","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1541424643/finalsite/aj6pcxqm36l1b8wdnrqf/content-offer-header.png","width":1400}])
Mia Major
A content offer is the bread and butter of your school's inbound strategy. Here's how to get started.
![colorful paintbrushes at work station]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1536781242/finalsite/dphhrucydeu0apv6r88b/thom-masat-714289-unsplash.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1536781242/finalsite/dphhrucydeu0apv6r88b/thom-masat-714289-unsplash.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1536781242/finalsite/dphhrucydeu0apv6r88b/thom-masat-714289-unsplash.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1536781242/finalsite/dphhrucydeu0apv6r88b/thom-masat-714289-unsplash.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1536781242/finalsite/dphhrucydeu0apv6r88b/thom-masat-714289-unsplash.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_6/v1536781242/finalsite/dphhrucydeu0apv6r88b/thom-masat-714289-unsplash.jpg","width":2200}])
Mia Major
In this week's episode of Website Fixer Upper, I share the importance of "thank you" pages in the admissions funnel, and how to create one using Finalsite Composer.
![parents with child]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1533664693/finalsite/wwh0d9fdtv09upf3t8ph/adorable-affection-child-1128317.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1533664693/finalsite/wwh0d9fdtv09upf3t8ph/adorable-affection-child-1128317.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1533664693/finalsite/wwh0d9fdtv09upf3t8ph/adorable-affection-child-1128317.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1533664693/finalsite/wwh0d9fdtv09upf3t8ph/adorable-affection-child-1128317.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1533664693/finalsite/wwh0d9fdtv09upf3t8ph/adorable-affection-child-1128317.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_6/v1533664693/finalsite/wwh0d9fdtv09upf3t8ph/adorable-affection-child-1128317.jpg","width":2200}])
Apply Yourself: A Podcast Series With Tim McDonough
Former NAIS president and president of Heads Up Consulting Pat Bassett joins Tim on Episode 22 of Apply Yourself to discuss how schools can engage with millennial parents and alumni.
![make it happen post it note]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1532432357/finalsite/zivlrpd2s7vokgaai4fe/social-plan-header.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1532432357/finalsite/zivlrpd2s7vokgaai4fe/social-plan-header.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1532432357/finalsite/zivlrpd2s7vokgaai4fe/social-plan-header.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1532432357/finalsite/zivlrpd2s7vokgaai4fe/social-plan-header.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1532432357/finalsite/zivlrpd2s7vokgaai4fe/social-plan-header.jpg","width":1500}])
Mia Major
In this blog, we share a ten-step guide for developing and executing your social media plan, complete with this free worksheet to create your own.
![3 students talking outside on campus]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1531829037/finalsite/eax2ystfxol9xoqm6fnc/school-openhouse.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1531829037/finalsite/eax2ystfxol9xoqm6fnc/school-openhouse.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1531829037/finalsite/eax2ystfxol9xoqm6fnc/school-openhouse.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1531829037/finalsite/eax2ystfxol9xoqm6fnc/school-openhouse.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1531829037/finalsite/eax2ystfxol9xoqm6fnc/school-openhouse.jpg","width":1500}])
Mia Major
Take the time now, before campus gets busy again, to implement one, two, or all ten of these highly effective ways to promote and fill up your school's open houses.
Request a Free Website Audit
Meet one-on-one with one of our website consultants for a free analysis and report of your website's design, content and overall strategy, and the steps you can take to improve it.
Additional Resources
Blogs just don't cut it? We get it! That's why we have an entire library of additional resources on admissions strategy that you'll love!
- Whitepaper
Get an inside look at how independent school professionals are solving the top challenges around enrollment, retention, giving and more.
- On-Demand Webinar
Discover how to engage and attract millennial parents to your school better than your competitors.
- On-Demand Webinar
Discover the capabilities of your most accessible tool to maximize your school's marketing.
- On-Demand Webinar
Learn more about this feature in Google search and what this means for your school's online presence.
- On-Demand Webinar
Learn how to execute an effective inbound marketing strategy.
- On-Demand Webinar
Finalsite Partner eCity Interactive discusses the importance of having a content strategy to boost your yield.
Free eBook: A Study and Analysis of "Why" Pages
Learn how a "why" page on your school's website can impact your admissions activity in this data-backed research study.
Webinar On Demand: 10 Tips to Fill Your School's Admissions Funnel
Learn new strategies for increasing website traffic and inquiries, and filling your admission funnel in this free webinar on demand.