School Admissions Strategy
Best practices for increasing website traffic, inquiries, applicants and enrollment.
Fill Your Funnel with Finalsite
How do you get most prospective families to your website or inquiry page? How do you get more prospective students to actually fill out that form? What can you do to fill your funnel? We have the answers to your biggest admission strategy questions in our free resources.
Looking for New Tools and Guidance for Filling Your Funnel? Look No Further.
Inbound Marketing Tools
Finalsite's new inbound marketing tools will help you personalize and automate the admissions funnel.
Automated Admissions Software
Finalsite's integration with Ravenna Solutions simplifies and streamlines the admissions process.
Experienced Admissions Consultants
Work with one of our Finalsite Advantage consultants to craft an admissions strategy that helps you meet your goals.
Award-Winning Design
Looking to stand out from your competition? Enlist our design team — the most decorated and experienced in the industry.
From The Finalsite Blog
Dive into our library of blog posts of examples, strategies, tips and inspiration to help you improve your school's website.
![5 Ways a Mobile App Improves School Engagement and Retention]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1570196406/finalsite/o0rgjamfdrvx1byzto0z/girls-3481791_1920.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1570196406/finalsite/o0rgjamfdrvx1byzto0z/girls-3481791_1920.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1570196406/finalsite/o0rgjamfdrvx1byzto0z/girls-3481791_1920.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1570196406/finalsite/o0rgjamfdrvx1byzto0z/girls-3481791_1920.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1570196406/finalsite/o0rgjamfdrvx1byzto0z/girls-3481791_1920.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1570196406/finalsite/o0rgjamfdrvx1byzto0z/girls-3481791_1920.jpg","width":1920}])
Andrew Martin
Schools face the increasingly difficult challenge of boosting engagement and enrollment year-to-year. Here’s five ways a mobile app can help.
![Mother and father with their three children in a field]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1568732764/finalsite/ubbzjhb2jisdsdfvpj94/irina-murza-vENEN2cryYQ-unsplash.png","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1568732764/finalsite/ubbzjhb2jisdsdfvpj94/irina-murza-vENEN2cryYQ-unsplash.png","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1568732764/finalsite/ubbzjhb2jisdsdfvpj94/irina-murza-vENEN2cryYQ-unsplash.png","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1568732764/finalsite/ubbzjhb2jisdsdfvpj94/irina-murza-vENEN2cryYQ-unsplash.png","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1568732764/finalsite/ubbzjhb2jisdsdfvpj94/irina-murza-vENEN2cryYQ-unsplash.png","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1568732764/finalsite/ubbzjhb2jisdsdfvpj94/irina-murza-vENEN2cryYQ-unsplash.png","width":2000}])
Hadley Rosen
Personas are the foundation of your school’s inbound marketing strategy. Learn how to craft personas to improve your website's performance and email open rate.
![private school open house]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1565873127/finalsite/fgy1hoajrjpcospgrgtw/open-house-header-2000px.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1565873127/finalsite/fgy1hoajrjpcospgrgtw/open-house-header-2000px.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1565873127/finalsite/fgy1hoajrjpcospgrgtw/open-house-header-2000px.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1565873127/finalsite/fgy1hoajrjpcospgrgtw/open-house-header-2000px.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1565873127/finalsite/fgy1hoajrjpcospgrgtw/open-house-header-2000px.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1565873127/finalsite/fgy1hoajrjpcospgrgtw/open-house-header-2000px.jpg","width":2000}])
Mia Major
Need to drive more traffic to your school's open houses this fall? Try these 10 proven strategies.
![Laptop with Ravenscroft]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1564084713/finalsite/hy9lelpvgwmejb0e8bjc/RAVENSCROFT.png","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1564084713/finalsite/hy9lelpvgwmejb0e8bjc/RAVENSCROFT.png","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1564084713/finalsite/hy9lelpvgwmejb0e8bjc/RAVENSCROFT.png","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1564084713/finalsite/hy9lelpvgwmejb0e8bjc/RAVENSCROFT.png","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1564084713/finalsite/hy9lelpvgwmejb0e8bjc/RAVENSCROFT.png","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_6/v1564084713/finalsite/hy9lelpvgwmejb0e8bjc/RAVENSCROFT.png","width":2200}])
Hadley Rosen
We’re at that midsummer point where admissions and marketing staff have an eye toward fall and open house season, wondering what steps to take next. Here are three top tips to give your marketing efforts a boost.
![Three people on the laptops sitting at a wooden table]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1560516650/finalsite/ewgooobp3vm2mdu8yieg/FinalsiteandRavennaBlogHeader.png","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1560516650/finalsite/ewgooobp3vm2mdu8yieg/FinalsiteandRavennaBlogHeader.png","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1560516650/finalsite/ewgooobp3vm2mdu8yieg/FinalsiteandRavennaBlogHeader.png","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1560516650/finalsite/ewgooobp3vm2mdu8yieg/FinalsiteandRavennaBlogHeader.png","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1560516650/finalsite/ewgooobp3vm2mdu8yieg/FinalsiteandRavennaBlogHeader.png","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1560516650/finalsite/ewgooobp3vm2mdu8yieg/FinalsiteandRavennaBlogHeader.png","width":2000}])
Andrew Martin
Learn how Finalsite’s partnership with Ravenna supercharges your admissions process to increase applications with inbound marketing tools.
Request a Free Website Audit
Meet one-on-one with one of our website consultants for a free analysis and report of your website's design, content and overall strategy, and the steps you can take to improve it.
Additional Resources
Blogs just don't cut it? We get it! That's why we have an entire library of additional resources on admissions strategy that you'll love!
- On-Demand Webinar
Learn from Client Success Manager Sam Lipscomb how improving your school-to-home communications can have a positive impact on retention rates.
- On-Demand Webinar
Learn from Red Abbott and Ryan Nolan how you can maximize digital channels, such as search engines, digital ads, and social to target new families, and then use email marketing workflows to drive engagement and boost open house attendance.
- Whitepaper
Looking for a simple way to get started with personas? This worksheet is perfect for school marketers of all skill levels.
- On-Demand Webinar
Join members of the Ravenna and Finalsite teams to discuss proven ways to overcome the most common enrollment barriers in the independent school industry.
- Whitepaper
Looking to start a school blog? Wondering what to write about? Start here.
- On-Demand Webinar
Get a first look at Finalsite's email marketing platform, Messages, and learn how to use it to improve your school or district's email communications.
Free eBook: A Study and Analysis of "Why" Pages
Learn how a "why" page on your school's website can impact your admissions activity in this data-backed research study.
Webinar On Demand: 10 Tips to Fill Your School's Admissions Funnel
Learn new strategies for increasing website traffic and inquiries, and filling your admission funnel in this free webinar on demand.