School Advancement Strategy
Engage alumni and donors smarter, better, and more efficiently.
Reimagine fundraising and alumni engagement.
Our complete fundraising platform lets you create and maintain real relationships with donors and prospects and measure what works with inbound marketing tools, mobile donation acceptance in 100+ currencies, and integration with fundraising platforms like Raiser's Edge NXT to simplify data management.
Learn more about our resources to engage donors, make your advancement office happy, and exceed your fundraising goals.
From The Finalsite Blog
Dive into our library of blog posts of examples, strategies, tips and inspiration to help you improve your school's advancement strategy.
Mia Major
Whether this is your first #GivingTuesday, or you're a seasoned veteran, here are the top nine ways to make the most of this year's campaign.

Kate Persons
Looking to spruce up the giving section of your website to amplify virtual donations and engagement without a huge time investment? Read this blog.
Hadley Rosen
Personas are the foundation of your school’s inbound marketing strategy. Learn how to craft personas to improve your website's performance and email open rate.
Andrew Martin
Looking to invest time and resources into email automation but not sure where to start? Here are eight best practices your school can use when building your first automated email campaigns.
Mia Major
Follow this five-step guide for creating a school social media calendar that increase engagement and brand awareness.
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Additional Resources
Blogs just don't cut it? We get it! That's why we have an entire library of additional resources on fundraising, alumni engagement, online giving, and more!
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Download Finalsite’s Better Advancement Communications for the Web eBook
In this eBook, we take a dive into today's popular digital storytelling and communication strategies, and how to use them to your advantage.
Webinar On Demand: Inbound Marketing for Advancement
Finalsite Director Rob DiMartino shares how your school can use inbound marketing tactics to increase alumni and donor engagement.