Social Media Marketing for Schools
Generate leads, gain followers, and refer users to your website with a smarter social media strategy.
Increase Social Media Engagement
Finalsite's range of social media services, software and free resources equip school social media marketers with the knowledge and tools they need to harness the power of social media.
Finalsite's Social Media Marketing Services
Social Media Integration
Use Finalsite Feeds to display an engaging social media mash-up on your school's website.
Social Media Elements
Finalsite Composer is equipped with social media elements to automatically pull in feeds from Twitter, YouTube, and more.
Not sure where to start with social media marketing?
For an affordable fee, Finalsite's experienced social media consultants will do a complete deep dive evaluation of your school's social media efforts, and provide advice on how to improve.
Social Media Blog Posts
Dive into hundreds of best practices and strategies about social media marketing for schools.
![children at school drawing a picture]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1563909850/finalsite/jfzov3wu3qwgyjzyulfa/digitalmarketingmatterstodistricts.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1563909850/finalsite/jfzov3wu3qwgyjzyulfa/digitalmarketingmatterstodistricts.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1563909850/finalsite/jfzov3wu3qwgyjzyulfa/digitalmarketingmatterstodistricts.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1563909850/finalsite/jfzov3wu3qwgyjzyulfa/digitalmarketingmatterstodistricts.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1563909850/finalsite/jfzov3wu3qwgyjzyulfa/digitalmarketingmatterstodistricts.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_6/v1563909850/finalsite/jfzov3wu3qwgyjzyulfa/digitalmarketingmatterstodistricts.jpg","width":2200}])
Sarah Englebert
Finalsite Internet Marketer Sarah Englebert shares how districts can use digital marketing to engage with the community and help retain students.
![Engaging Generation Z]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1560873875/finalsite/i4vtyduaj7l0wk5dwgdr/daria-nepriakhina-198549-unsplash.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1560873875/finalsite/i4vtyduaj7l0wk5dwgdr/daria-nepriakhina-198549-unsplash.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1560873875/finalsite/i4vtyduaj7l0wk5dwgdr/daria-nepriakhina-198549-unsplash.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1560873875/finalsite/i4vtyduaj7l0wk5dwgdr/daria-nepriakhina-198549-unsplash.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1560873875/finalsite/i4vtyduaj7l0wk5dwgdr/daria-nepriakhina-198549-unsplash.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_6/v1560873875/finalsite/i4vtyduaj7l0wk5dwgdr/daria-nepriakhina-198549-unsplash.jpg","width":2200}])
Sarah Englebert
If you want to market your institution in a way that is mindful of Generation Z and the current trends that define their media consumption, one very effective strategy to embrace influencer marketing. Not sure what this is or how to do it? Don't worry. We'll answer these questions and more so you can start engaging Gen Z and turning college hopefuls into enthusiastic students at your institution.
![agenda on desk with colorful pencils]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1554820468/finalsite/h6jwngetmcwu3txf1gd3/calendar-header.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1554820468/finalsite/h6jwngetmcwu3txf1gd3/calendar-header.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1554820468/finalsite/h6jwngetmcwu3txf1gd3/calendar-header.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1554820468/finalsite/h6jwngetmcwu3txf1gd3/calendar-header.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1554820468/finalsite/h6jwngetmcwu3txf1gd3/calendar-header.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_6/v1554820468/finalsite/h6jwngetmcwu3txf1gd3/calendar-header.jpg","width":2200}])
Mia Major
Follow this five-step guide for creating a school social media calendar that increase engagement and brand awareness.
![iphone on desk with school district facebook]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1553780282/finalsite/tktdi8ocawnvqmmwoqxb/facebook-districts-iphone.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1553780282/finalsite/tktdi8ocawnvqmmwoqxb/facebook-districts-iphone.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1553780282/finalsite/tktdi8ocawnvqmmwoqxb/facebook-districts-iphone.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1553780282/finalsite/tktdi8ocawnvqmmwoqxb/facebook-districts-iphone.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1553780282/finalsite/tktdi8ocawnvqmmwoqxb/facebook-districts-iphone.jpg","width":1506}])
Mia Major
Want more engagement on your district's Facebook page? Follow these 10 simple tips for more likes, comments, and clicks!
![Make it happen! written on a post-it note drawing in a notebook]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1552999248/finalsite/zvbezbnsbcm5jppmgkgn/social-plan-header.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1552999248/finalsite/zvbezbnsbcm5jppmgkgn/social-plan-header.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1552999248/finalsite/zvbezbnsbcm5jppmgkgn/social-plan-header.jpg","width":800}])
Debbie Eisenach
Max Eisl, International Education Consultant, shares social media best practices and real stories from school marketing professionals around the world in this Social Media for International Schools in 2019 webinar recap.
Additional Social Media Marketing Resources
Dive into additional webinars, e-books, reports and more on social media marketing for schools.
- On-Demand Webinar
Join Content Marketing Manager Mia Major to learn how to adapt your school's social media strategy to your different audiences, including students, parents, alumni, and grandparents.
- On-Demand Webinar
Who has time to waste on social media? No one! So instead, join International Director of Sales Max Eisl as he shares lessons learned from working with schools around the globe who have successfully utilized social media to recruit, retain, and engage.
- On-Demand Webinar
Join Manager of Consulting Services Red Abbott to learn how districts and charter schools can use digital marketing strategies to reach, recruit, and retain more students.
- On-Demand Webinar
In this webinar, Manager of Consulting Services Red Abbott shares what a social media audit is, how you can do one yourself, what to look for, and some necessary changes you need to make in 2019 to keep your community engaged and informed.
- Toolkit
- On-Demand Webinar
Who has time to waste on social media? No one! So instead, we will share lessons learned from working with schools around the globe who have successfully utilized social media to recruit, retain and engage.
Join Us At An Upcoming Social Media Workshop
Join our #SocialMediaExperts for a day of social media strategy, filled with best practices, school panelists, and takeaways to inspire your social media marketing.
Discover Social Media Services
Ready to take your school's social media presence to the next level but not sure where to start? Discover how we can help with our social media marketing strategy services!